Ad spend won’t fix a pricing problem
Two cases where spending less was the highest-leverage move — and how to tell when you’re in one.
Coming soonOperator-grade thinking from inside real Amazon channels — pricing, advertising incrementality, governance, and how an agency runs on an AI substrate. Specific numbers, honest tradeoffs, no LinkedIn clichés.
Platform mechanics most teams never see: pricing cascades, Featured Offer dynamics, policy shifts.
How an agency actually runs on a data warehouse, a toolset, and disciplined human judgment.
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June 2026 · 8 min readTwo cases where spending less was the highest-leverage move — and how to tell when you’re in one.
Coming soonHow 30/60/90-day trailing floors turn one promotion into a quarter of unintended price erosion.
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